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Gender roles and rural tourism in the Sacred Valley of Cusco

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Vol. 36 No. 2 (2021)
https://doi.org/10.5354/0719-529X.2021.65605

Abstract

This research explores the changes that the arrival and intensification of tourism brings to rural contexts and its influence on gender roles. A qualitative case study involving interviews and participant observation was conducted in the Sacred Valley of Cusco, Peru. We found that dynamics associated with rural tourism have influenced gender roles in both the family and community environments. On the family level, tourism drives the monetization of domestic work and the entry of women into the labor market, which in turn leads to a growing involvement of men in domestic tasks. On the community level, changes in roles are driven by the involvement of women in tourism associations and their growing links to urban spaces. Thus, the study provides an analysis of the magnitude of the impact of tourism on rural areas and the possibilities it generates in terms of gender equality.

Keywords:

gender roles, tourism, rural communities, rural sociology

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How to Cite
Mellado, M. (2021). Gender roles and rural tourism in the Sacred Valley of Cusco. Revista De Sociología, 36(2), 76–87. https://doi.org/10.5354/0719-529X.2021.65605
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Revista de Sociología
Facultad de Ciencias Sociales
Universidad de Chile
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